Getting the ROI Out of Your CRM

Picture of Meridith Elliott Powell & Mark Hunter

Meridith Elliott Powell & Mark Hunter

Sales Logic Podcast

We discuss in this episode the importance of a CRM system, why you need one and how to get your team to be engaged on it.

 

Listener Question:  Lena from Krakow Poland “We have heavily invested in Salesforce for our CRM – we bought it, hired trainers, done coaching – but still I am struggling to get our team to use our CRM.

Recommended Book: The Ultimate CRM Guide by John Freeland

Lightening Round: Top 10 reasons you should use a Customer Relationship Management System