How to Avoid Cutting Your Price to Close a Deal

Meridith Elliott Powell & Mark Hunter

Meridith Elliott Powell & Mark Hunter

Sales Logic Podcast

Lightning Round:   How to Sell without Cutting Your Price

 

Question: Robert from Charlotte asks, “I sell in a very competitive space, my competitors all offer steep discounts and it’s hard for me to compete.  What do you suggest I do?”

 

Book:  The Psychology of Price by Leigh Caldwell

 

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